This is part 1 of a two-part post
It’s not often you have moments of epiphany. Not ones of such clarity, at any rate.
As the car edged its way through the outskirts of Metz and we chatted about the significance of who had been on stereo (well, iPod, but you’ll excuse my prosaic terminology). I found myself talking on 2 fronts and about 2 parts of my life which I had, hitherto, left unconnected: the internet and music.
I was a musician for a long time. It was all I ever wanted to be and, all things being equal, it would be all I would ever want to be. I’ve worked online for a fair amount of time now too and I like to pride myself that I know a fair bit about it. How could I have been so blind?
I watched with interest how bands like the Arctic Monkeys and Lily Allen used the internet to promote and project themselves. But I think bands and artists such this simply used the net to reach a point that would be familiar to just about every band before them. That point is old as popular music itself. Only the journey they took is essentially different.
Jonathan Coulton, whom I have mentioned before in this blog, had played frequently during that trip and, I believe, has managed to do something different. Jonathan has managed to build a career that is almost solely based on the internet. As myself, John and Al talked about him approaching Metz we also discussed social networking and about a tipping point where the internet is ubiquitous enough to enough people to make careers online viable, yadda, yadda, yadda. All things I have talked about for a long time. The analogy that came to mind was with careers like architecture: it is a truism that not every qualifying architect will ever get to work on projects such as the ‘Guerkin’ in London or the ‘Birds Nest’ Olympic stadium. However, this doesn’t prevent the architect having a rewarding and prosperous career working on commissions for housing or civic buildings or bridges. The same should follow for music.
Up until very recently the music industry, by and large, has forced musicians to think in terms of a zero sum equation. The rule of the game, when I was involved in it, was ‘all or nothing’ and in the eyes of the industry you had to be the next U2 or there was no point. I bought in to that and when I realised that, for various reasons, this wasn’t going to be the case I felt I had no option but to stop doing it and find something else to do with my life.
The moment of epiphany came as I realised that this may not be the case anymore. By Jonathan’s example I could see that it may now be possible to be a working musician without resorting the weddings / birthday parties circuit – insert Sideshow Bob shudder. Jonathan himself has said in interviews I have read that he knows he will never be huge but he is able to make a decent living. Now, as I say, I do know a fair bit about both music and the internet and I can’t believe how stupid I had been not to see the connection. I just saw them as 2 separate sections of my life. So, I came back from Germany resolved to do, at least something, about connecting those 2 parts.
However, the best laid plans…..or…. as John Lennon once sang; “Life is what happens while you’re making plans”….
It all started so well and in within a few weeks of getting back I had written an album’s worth of material (yes, an album. As I said before, and as unfashionable as it is, I’m an album kind of guy). However, a combination of trying to sort our lives out and the small Behringer mixing desk that I have conspired to put the buffers on, I use the term advisedly; ambition. My mixing desk had a god-awful buzz which I thought, at first, was just a earth loop problem. Further investigation revealed that there must be a fault with it and with fixing it not really high on the list of priorities (read imperatives) the songs lay, for the most part, in my head.